Marketing
November 27, 2023 / November 27, 2023 by gon | Leave a Comment
Digital advertising has revolutionized small business marketing. How? It makes reaching a new audience and customers easier than ever before. If you are brand new to digital marketing it can feel like learning a whole new language. In this comprehensive glossary of digital advertising terms, we’ve compiled a list of essential words or phrases you […]
Read more »
Featured NOLA Entrepreneurs
September 25, 2023 / October 26, 2023 by gon | Leave a Comment
Picture this: It’s 2013, an art major turned accidental entrepreneur, armed with a passion for graphic design and web development, jumping headfirst into the chaotic world of business. I mean, what could go wrong, right? As I dabbled in building websites with my husband while producing ad campaigns for colossal global brands, I couldn’t help […]
Business Resources Marketing
August 3, 2023 / October 24, 2023 by gon | Leave a Comment
This summer we gained a shiny new competitor for Twitter: Threads. Owned by Meta, Threads is a Twitter-like, text-focused social media platform that is directly tied to your existing Instagram account. So, what is the difference between Threads and Twitter? And do you really need another social media platform? Let’s dig in. You Didn’t Forget […]
Business Resources Featured Marketing
June 15, 2023 / November 15, 2023 by gon | Leave a Comment
When planning a digital marketing strategy for your business you’ll need to decide on your approach: PPC, SEO, or both? With the ever-increasing importance of digital marketing for small businesses, it’s critical that clients old and new are able to find you online. But the internet doesn’t always make it easy. No matter your industry […]
November 21, 2022 / October 24, 2023 by gon | Leave a Comment
Businesses of all types know that promotions and marketing needs to connect to people at the right place and time in order for them to take the next step in their sales journey. How do you get that timing just right? By tying your promotion to the events or holidays that your customers care about. […]
July 8, 2022 / October 24, 2023 by gon | Leave a Comment
An accessible website isn’t just required by law, it’s simply the right thing to do. But an accessible online presence is also good for your business’ bottom line. Roughly 26% of adults in the US report having a disability that could affect how they interact with your website and social media. Providing an accessible online […]
March 8, 2022 / October 24, 2023 by gon | Leave a Comment
New Orleans has no shortage of professional networking groups that can help inspire, teach, and grow women in business. As a woman-owned company, we know first hand just how helpful these professional organizations can be! In honor of Women’s History Month, and International Women’s Day we asked leaders of womens’ networking groups in New Orleans […]
December 3, 2021 / October 24, 2023 by gon | Leave a Comment
Researching a business online before making a purchase is part of our day to day lives. Think back, when is the last time you bought something without looking it up online first? We browse through Yelp before picking restaurants, we scan articles before buying new tech, we’ve all made it a habit to look up […]
Tagged
September 22, 2021 / October 24, 2023 by gon | Leave a Comment
We know it’s not actually feeling festive yet, but the earlier you make holiday marketing plans for your business, the less stress you’ll feel as the holiday season approaches, trust us. Holiday planning is one of the most enjoyable times of the year for us at Get Online NOLA as we get to reflect on […]
Featured Technology
April 7, 2021 / October 24, 2023 by gon | Leave a Comment
The time when a business could get by without a website, or with a just-okay website is long gone. Now businesses of all shapes and sizes need to have a strong online presence to get (and keep) customers! Building a website that converts is an art and a science, and one that we are pretty […]
January 11, 2021 / October 24, 2023 by gon | Leave a Comment
What Is My NAP Score And Why It Matters Googling a local business has become so commonplace that we don’t think much about it! But, there is a seriously complicated algorithm that kicks into gear each time you make a search. Getting your preferred search engine to display your information is a science, and one […]
Business Resources
July 12, 2019 / October 27, 2023 by gon | Leave a Comment
Social media is beneficial for any and every business. Whether you’re increasing brand exposure, making a sale, or generating leads, an active social media presence can help you connect with your customers. But, social media can be a huge time expense especially if you’re single-handedly running a small business or you are part of a […]
Uncategorized
July 10, 2019 / October 27, 2023 by gon | Leave a Comment
According to Google, 97% of consumers use the web to search for local businesses.* With the increase of people’s dependence on technology, we all expect to be able to find a fully-functional website with all the products, services, and other information about your business in just a few clicks. This means that having an online […]
July 5, 2019 / October 27, 2023 by gon | Leave a Comment
The elusive social media algorithms keep changing, making it more confusing and harder to reach your audience every day. One thing we know for sure is that staying consistent and posting as often as you can helps your audience connect with you online. But, that doesn’t mean it always happens, especially for busy small businesses! […]
Technology Uncategorized
May 31, 2019 / October 27, 2023 by gon | Leave a Comment
A month. A quarter. A year. It all depends… As web designers, “How long does it take to build a website?” is one of the most common questions we get. Building a custom website from the ground up takes time. Though most professional web designers and developers know roughly how long it will take them […]
May 17, 2019 / October 27, 2023 by gon | Leave a Comment
We won’t lie, the UX Design process is complex. Creating pages for your website doesn’t always produce the results you want if you don’t start with a clear plan. So before you design your new website, product or app, you should know your user and their intent. Understanding the difference between user flow vs user […]
Business Resources Website Manuals
May 3, 2019 / October 27, 2023 by gon | Leave a Comment
HTML, CSS, SEO/SEM not your forte? Trust us, we get it! Previously to create a website, you needed to know how to code, or pay a coder to make a website for you. Today, you can use a website builder to build a website from scratch without all of those skills. But, choosing the best […]
April 19, 2019 / October 27, 2023 by gon | Leave a Comment
46% of Google searches are seeking local information.* Do you want to rank your local business on search engines like Google and Bing? In today’s market, the success of your local business relies on the success of your local SEO strategy. To help optimize your business for Local SEO, we’re breaking down the best practices, […]
Marketing NOLA Entrepreneurs
April 12, 2019 / October 27, 2023 by gon | Leave a Comment
Warmer weather means it’s officially festival season. Event marketing is a great resource for businesses to get their product or service in front of both locals and tourists. Marketing at an event does take quite a lot of planning, however! To get the most out of your budget and to foolproof your operations, keep on […]
Marketing Workshops
March 15, 2019 / October 27, 2023 by gon | Leave a Comment
When you’ve just had a great idea to start a business, it can be tempting to run full steam ahead! The excitement of a new venture can be a great motivator for getting things done, but we always advocate for taking a breather, stepping back for a second, and taking the time to make informed […]
Business Resources NOLA Entrepreneurs
February 8, 2019 / November 7, 2023 by gon | Leave a Comment
Over time, more and more of us do our shopping online. Everything from groceries to bespoke goods can be purchased in just a few clicks! Proponents of online shopping all say that the time savings and greater scope of options online are why they prefer to shop digitally. Online shopping is a huge benefit to […]
Business Resources Tutorials
February 1, 2019 / October 27, 2023 by gon | Leave a Comment
Inspiration has struck and you’ve just dreamed up the next big thing! Way to go! As a small business, we love when new businesses are getting started. It’s hard work, but ultimately so worth it. We know that building a business, or expanding your current business is super exciting! Not to burst your bubble though, […]
November 2, 2018 / October 27, 2023 by gon | Leave a Comment
Not a mood swing. Not a mood ring. It’s a mood board. A mood board is basically a “visual brainstorm” that is used as a starting point in the design process. It allows the designer to gather their thoughts and begin to develop their concepts. A mood board is typically a collage that consists of […]
September 26, 2018 / October 27, 2023 by gon | Leave a Comment
To stand out in a digital world, you need great business branding. Especially for businesses with digital products (Hi there! That’s us too!) having an established branding guide is essential. It’s more than just keeping your colors and fonts consistent. Your branding touches every component of your marketing including promotional gear and other physical goods […]