Featured
October 10, 2024 / October 10, 2024 by gon
Helping the businesses of New Orleans thrive in our increasingly digital world is what we do best. We recently partnered with the City of New Orleans Office of Economic Development to help share our insights through a series of digital marketing seminars called “Shine Online.” Whether you attended the webinars and want to revisit some […]
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Business Resources Marketing
September 7, 2024 / September 10, 2024 by gon
A brand personality is the set of human characteristics and traits that a company uses to communicate with its audience. Think about some of the people in your life – it won’t take long to identify a few core elements of their personality. Now consider the brands that you interact with regularly. Can you identify […]
Culture-Community Marketing
August 28, 2024 / September 10, 2024 by gon
Businesses that actively participate in community events and conferences stand to gain much more than just increased visibility. By engaging in these activities, companies can build meaningful relationships within the community, foster trust, and elevate their brand presence. We spoke to several New Orleans business leaders, including our own Alex Jagodzinski, about the impact of […]
July 9, 2024 / July 10, 2024 by gon | Leave a Comment
Best Web Design Concept Winner We are excited to share that Get Online NOLA has been honored with a prestigious Netty Award for “Best Web Design Concept” for our newly revamped website. This recognition is a proud milestone as we celebrate over a decade of dedicated service in the web design and digital marketing industry. […]
Business Resources
May 14, 2024 / May 14, 2024 by gon | Leave a Comment
Google’s decision to phase out Universal Analytics in favor of GA4 marks a significant shift in how we approach website analytics. While this change has been met with a fair amount of criticism, the new GA4 analytics are a must as privacy regulations and internet legislation continues to change. In the shift from Universal Analytics […]
May 13, 2024 / August 14, 2024 by gon | Leave a Comment
People like doing business with good companies. Nothing demonstrates a quality business better than happy staff and a positive culture. Developing a great company culture is worth shouting about, so why not use it as a marketing tool? Not only can it assist in attracting and retaining top-notch talent, but it can also help you […]
March 26, 2024 / July 18, 2024 by gon | Leave a Comment
Nonprofit organizations are key to making our community a better place. At Get Online NOLA it has always been important for us to work with the nonprofit organizations that help our friends and neighbors. One of the hardest things for many nonprofits is getting their message out to a wider audience. With limited resources and […]
Business Resources Tutorials
March 5, 2024 / March 13, 2024 by gon | Leave a Comment
In more than a decade of building websites for small businesses, we have repeatedly seen that the biggest challenge for our clients is creating website copy. The text and content on the website are the number one reason a website project slows down. Copywriting for websites is a special skill, and we’ve got pros on […]
Tagged
February 22, 2024 / September 16, 2024 by gon | Leave a Comment
In today’s digital age, business success often boils down to a numbers game. The more people who see your advertising, and then visit your website translates to more people ultimately becoming customers. Whether you’re a seasoned entrepreneur or a small business owner just dipping your toes into the digital waters, understanding these numbers can make […]
Contest Get Online Nola Grant NOLA Entrepreneurs
February 21, 2024 / July 9, 2024 by gon | Leave a Comment
One of our core values at Get Online NOLA is giving back to our community through marketing services, volunteering, and outreach. Starting in 2022 we wanted to do more to support this value, so we created the Get Online NOLA Grant. Every year we provide a free website to one small business or non-profit that […]
Tutorials
December 11, 2023 / August 14, 2024 by gon | Leave a Comment
Through the free Google My Business Profile tool, you’re given the ability to take charge of how your business appears on Google Search and Maps. Whether your customers need directions, business hours, general information, or anything in between, Google provides what they need to know about a business – as long as your business is […]
December 11, 2023 / March 4, 2024 by gon | Leave a Comment
Businesses of all types know that promotions and marketing need to connect to people at the right place and time for them to take the next step in their sales journey. How do you get that timing just right? By tying your promotion to the events or holidays that your customers care about. To get […]
SEO Optimization
December 4, 2023 / March 11, 2024 by gon | Leave a Comment
When researching the best keywords for SEO it can be hard to narrow down your choices. This is where Golden keywords come into play. They’re the Goldilocks pick: not too hard, not too niche – just right. Identifying Golden Keywords can be simple or a little more subjective. Read on to learn more about types […]
Marketing
November 27, 2023 / July 25, 2024 by gon | Leave a Comment
Digital advertising has revolutionized small business marketing. How? It makes reaching a new audience and customers easier than ever before. If you are brand new to digital marketing it can feel like learning a whole new language. In this comprehensive glossary of digital advertising terms, we’ve compiled a list of essential words or phrases you […]
Featured NOLA Entrepreneurs
September 25, 2023 / January 26, 2024 by gon | Leave a Comment
Picture this: It’s 2013, an art major turned accidental entrepreneur, armed with a passion for graphic design and web development, jumping headfirst into the chaotic world of business. I mean, what could go wrong, right? As I dabbled in building websites with my husband while producing ad campaigns for colossal global brands, I couldn’t help […]
August 3, 2023 / March 4, 2024 by gon | Leave a Comment
This summer we gained a shiny new competitor for Twitter: Threads. Owned by Meta, Threads is a Twitter-like, text-focused social media platform that is directly tied to your existing Instagram account. So, what is the difference between Threads and Twitter? And do you really need another social media platform? Let’s dig in. You Didn’t Forget […]
Business Resources Featured Marketing
June 15, 2023 / March 11, 2024 by gon | Leave a Comment
When planning a digital marketing strategy for your business you’ll need to decide on your approach: PPC, SEO, or both? With the ever-increasing importance of digital marketing for small businesses, it’s critical that clients old and new are able to find you online. But the internet doesn’t always make it easy. No matter your industry […]
November 21, 2022 / March 4, 2024 by gon | Leave a Comment
Businesses of all types know that promotions and marketing needs to connect to people at the right place and time in order for them to take the next step in their sales journey. How do you get that timing just right? By tying your promotion to the events or holidays that your customers care about. […]
July 8, 2022 / September 16, 2024 by gon | Leave a Comment
An accessible website isn’t just required by law, it’s simply the right thing to do. But an accessible online presence is also good for your business’s bottom line. Roughly 26% of adults in the US report having a disability that could affect how they interact with your website and social media. Providing an accessible online […]
March 8, 2022 / February 27, 2024 by gon | Leave a Comment
New Orleans has no shortage of professional networking groups that can help inspire, teach, and grow women in business. As a woman-owned company, we know firsthand just how helpful these professional organizations can be! In honor of Women’s History Month, and International Women’s Day we asked leaders of women’s networking groups in New Orleans for […]
January 12, 2022 / August 14, 2024 by gon | Leave a Comment
If recent years have taught us anything about marketing, it’s that you can’t rely on in-person sales tactics. Networking events, trade shows, and even in-person retail sales aren’t a reliable option when people aren’t gathered together. Transitioning your business to generating leads digitally can be intimidating but there are three surefire ways to build your […]
December 3, 2021 / February 27, 2024 by gon | Leave a Comment
Researching a business online before making a purchase is part of our day to day lives. Think back, when is the last time you bought something without looking it up online first? We browse through Yelp before picking restaurants, we scan articles before buying new tech, we’ve all made it a habit to look up […]
September 22, 2021 / February 27, 2024 by gon | Leave a Comment
We know it’s not actually feeling festive yet, but the earlier you make holiday marketing plans for your business, the less stress you’ll feel as the holiday season approaches, trust us. Holiday planning is one of the most enjoyable times of the year for us at Get Online NOLA as we get to reflect on […]
Technology
April 7, 2021 / August 14, 2024 by gon | Leave a Comment
Updated March 28, 2024 The time when a business could get by without a website, or with a just-okay website is long gone. Now businesses of all shapes and sizes need to have a strong online presence to get (and keep) customers! Building a website that converts is an art and a science, and one […]
