Business Resources Marketing
September 7, 2024 / September 10, 2024 by gon
A brand personality is the set of human characteristics and traits that a company uses to communicate with its audience. Think about some of the people in your life – it won’t take long to identify a few core elements of their personality. Now consider the brands that you interact with regularly. Can you identify […]
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Business Resources
May 14, 2024 / May 14, 2024 by gon | Leave a Comment
Google’s decision to phase out Universal Analytics in favor of GA4 marks a significant shift in how we approach website analytics. While this change has been met with a fair amount of criticism, the new GA4 analytics are a must as privacy regulations and internet legislation continues to change. In the shift from Universal Analytics […]
May 13, 2024 / August 14, 2024 by gon | Leave a Comment
People like doing business with good companies. Nothing demonstrates a quality business better than happy staff and a positive culture. Developing a great company culture is worth shouting about, so why not use it as a marketing tool? Not only can it assist in attracting and retaining top-notch talent, but it can also help you […]
March 26, 2024 / July 18, 2024 by gon | Leave a Comment
Nonprofit organizations are key to making our community a better place. At Get Online NOLA it has always been important for us to work with the nonprofit organizations that help our friends and neighbors. One of the hardest things for many nonprofits is getting their message out to a wider audience. With limited resources and […]
Business Resources Tutorials
March 5, 2024 / March 13, 2024 by gon | Leave a Comment
In more than a decade of building websites for small businesses, we have repeatedly seen that the biggest challenge for our clients is creating website copy. The text and content on the website are the number one reason a website project slows down. Copywriting for websites is a special skill, and we’ve got pros on […]
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February 22, 2024 / September 16, 2024 by gon | Leave a Comment
In today’s digital age, business success often boils down to a numbers game. The more people who see your advertising, and then visit your website translates to more people ultimately becoming customers. Whether you’re a seasoned entrepreneur or a small business owner just dipping your toes into the digital waters, understanding these numbers can make […]
December 11, 2023 / March 4, 2024 by gon | Leave a Comment
Businesses of all types know that promotions and marketing need to connect to people at the right place and time for them to take the next step in their sales journey. How do you get that timing just right? By tying your promotion to the events or holidays that your customers care about. To get […]
August 3, 2023 / March 4, 2024 by gon | Leave a Comment
This summer we gained a shiny new competitor for Twitter: Threads. Owned by Meta, Threads is a Twitter-like, text-focused social media platform that is directly tied to your existing Instagram account. So, what is the difference between Threads and Twitter? And do you really need another social media platform? Let’s dig in. You Didn’t Forget […]
Business Resources Featured Marketing
June 15, 2023 / March 11, 2024 by gon | Leave a Comment
When planning a digital marketing strategy for your business you’ll need to decide on your approach: PPC, SEO, or both? With the ever-increasing importance of digital marketing for small businesses, it’s critical that clients old and new are able to find you online. But the internet doesn’t always make it easy. No matter your industry […]
November 21, 2022 / March 4, 2024 by gon | Leave a Comment
Businesses of all types know that promotions and marketing needs to connect to people at the right place and time in order for them to take the next step in their sales journey. How do you get that timing just right? By tying your promotion to the events or holidays that your customers care about. […]
July 8, 2022 / September 16, 2024 by gon | Leave a Comment
An accessible website isn’t just required by law, it’s simply the right thing to do. But an accessible online presence is also good for your business’s bottom line. Roughly 26% of adults in the US report having a disability that could affect how they interact with your website and social media. Providing an accessible online […]
March 8, 2022 / February 27, 2024 by gon | Leave a Comment
New Orleans has no shortage of professional networking groups that can help inspire, teach, and grow women in business. As a woman-owned company, we know firsthand just how helpful these professional organizations can be! In honor of Women’s History Month, and International Women’s Day we asked leaders of women’s networking groups in New Orleans for […]
January 12, 2022 / August 14, 2024 by gon | Leave a Comment
If recent years have taught us anything about marketing, it’s that you can’t rely on in-person sales tactics. Networking events, trade shows, and even in-person retail sales aren’t a reliable option when people aren’t gathered together. Transitioning your business to generating leads digitally can be intimidating but there are three surefire ways to build your […]
December 3, 2021 / February 27, 2024 by gon | Leave a Comment
Researching a business online before making a purchase is part of our day to day lives. Think back, when is the last time you bought something without looking it up online first? We browse through Yelp before picking restaurants, we scan articles before buying new tech, we’ve all made it a habit to look up […]
September 22, 2021 / February 27, 2024 by gon | Leave a Comment
We know it’s not actually feeling festive yet, but the earlier you make holiday marketing plans for your business, the less stress you’ll feel as the holiday season approaches, trust us. Holiday planning is one of the most enjoyable times of the year for us at Get Online NOLA as we get to reflect on […]
July 12, 2019 / July 25, 2024 by gon | Leave a Comment
Social media is beneficial for any and every business. Whether you’re increasing brand exposure, making a sale, or generating leads, an active social media presence can help you connect with your customers. But, social media can be a huge time expense especially if you’re single-handedly running a small business or you are part of a […]
Business Resources Press
July 10, 2019 / February 27, 2024 by gon | Leave a Comment
According to Google, 97% of consumers use the web to search for local businesses.* With the increase in people’s dependence on technology, we all expect to be able to find a fully functional website with all the products, services, and other information about your business in just a few clicks. This means that having an […]
May 17, 2019 / February 5, 2024 by gon | Leave a Comment
We won’t lie, the UX Design process is complex. Creating pages for your website doesn’t always produce the results you want if you don’t start with a clear plan. So before you design your new website, product or app, you should know your user and their intent. Understanding the difference between user flow vs user […]
Business Resources Website Manuals
May 3, 2019 / February 20, 2024 by gon | Leave a Comment
HTML, CSS, SEO/SEM, not your forte? Trust us, we get it! Previously to create a website, you needed to know how to code or pay a programmer to make a website for you. Today, you can use a website builder to build a website from scratch without all of those skills. But, choosing the best […]
April 19, 2019 / February 20, 2024 by gon | Leave a Comment
46% of Google searches are seeking local information.* Do you want to rank your local business on search engines like Google and Bing? In today’s market, the success of your local business relies on the success of your local SEO strategy. To help optimize your business for Local SEO, we’re breaking down the best practices, […]
March 22, 2019 / July 25, 2024 by gon | Leave a Comment
Starting a business can be both fun and stressful, but know that you’re not alone Help is readily available to make running your business easier! There are numerous small business resources available to you in the New Orleans area to help assist you and offer support. If you aren’t sure where to find them, we’ve […]
Business Resources NOLA Entrepreneurs
February 8, 2019 / February 20, 2024 by gon | Leave a Comment
Over time, more and more of us do our shopping online. Everything from groceries to bespoke goods can be purchased in just a few clicks! Proponents of online shopping all say that the time savings and greater scope of options online are why they prefer to shop digitally. Online shopping is a huge benefit to […]
February 1, 2019 / February 20, 2024 by gon | Leave a Comment
Inspiration has struck and you’ve just dreamed up the next big thing! Way to go! As a small business, we love when new businesses are getting started. It’s hard work, but ultimately so worth it. We know that building a business, or expanding your current business is super exciting! Not to burst your bubble though, […]
November 2, 2018 / February 20, 2024 by gon | Leave a Comment
Not a mood swing. Not a mood ring. It’s a mood board. A mood board is basically a “visual brainstorm” that is used as a starting point in the design process. It allows the designer to gather their thoughts and begin to develop their concepts. A mood board is typically a collage that consists of […]