Helping A New Business Score Big

The Exchange is a brand new Pickleball and Bar development in the LGD. Starting from scratch is always an exciting prospect for us and we’re thrilled to see the business thrive after opening. We’ve worked with The Exchange on their website, social media, and email marketing campaigns to get this business started on a high note. Here’s how we did it. 

60%

Email Open Rate

Website Design

The Exchange first came to us to get their website created. They already had a logo and brand guide but were starting completely from scratch in terms of all other marketing collateral. We started with a strategic plan to help users navigate the website, keeping in mind the changes that would need to be made to the site as the business grows. 

It was important to create a fun and friendly brand for this business. We made all of the visuals eye-catching and wrote creative copy that enhanced the tone of the brand. Seeing the brand go from construction to fully operational has been a treat and we’re thrilled to see the website helping New Orleans dinkers to book a court! 

Instagram Followers

64%

Increase in instagram followers

Social Media

The Exchange also started from scratch with their social media accounts. Building a new account from the ground up can be a scary prospect in the current social media landscape but we’re thrilled with the results so far. We’ve created a cohesive look and tone for their social media presence that is helping to bring in new customers and pickleball players. 

Email Marketing

The Opening of The Exchange was highly anticipated by pickleball players across the Gulf South. We started their email campaign by funneling new subscribers to the list through social media. From there we’ve utilized their email marketing to sell memberships, court bookings, and clinics. Pickleballers are an active group! Their email open rate is consistently above 60%.

What Our Client Had to Say:

READY
TO SHINE?

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