
Workshops

Marketing Workshops to Help Your Business Shine Online

At Get Online NOLA, we love helping small businesses and nonprofits strengthen their digital presence. Our interactive workshops are designed to give you the tools, strategies, and confidence you need to grow online, no tech degree required!
Digital marketing experts lead each of our workshops and include hands-on activities, real-world examples, and practical takeaways you can implement right away. Whether you’re refining your brand, building a website, or driving more traffic, we’ll help you connect the dots and reach your goals.
Get Online NOLA’s marketing workshops can be provided as a series or customized to suit your organization’s needs and time requirements. They can be held in person or virtually. Below are three workshops we facilitate regularly.
Get in touch to discuss your workshop wish list today!
We’re here for you!
Fill out the form and we’ll schedule a free strategy session:
Workshop 1: Refining Your Brand

Before you can market your business effectively, you need a brand that clearly communicates who you are and what you stand for. In this interactive workshop, we’ll kick-start your marketing efforts by refining your brand identity and identifying your ideal customers.
You’ll Learn
What is branding? (Hint: it’s so much more than a logo.) We’ll explore how visuals, messaging, and tone all come together to shape how people see your business.
Develop clear brand guidelines. Make sure everyone on your team understands your brand and how to use it, including your logo, color palette, fonts, and brand voice.
Who is your ideal customer? Identify your customer’s key traits, media habits, and motivations so you can tailor your marketing for the best results.
Supporting Resources
By the end of this session, you’ll walk away with a clear brand identity and the confidence to communicate it consistently across all your marketing channels.
This workshop can be held in person or via video call. See a video of this virtual workshop.
Want to provide marketing support to your organization?
Workshop 2: Websites That Work

Your website is often the first impression potential customers have of your business, and we want to make sure it’s a great one. This workshop covers best practices for building and maintaining an effective, on-brand website that drives real results.
You’ll Learn
Go with the (user) flow. Discover how to encourage visitors to take action on your site, from filling out forms and calling your business to making a purchase.
Getting the design right. Explore how color, navigation, and imagery all impact user experience, and learn how to design a site that keeps people engaged.
Create content that converts. Learn how to write website copy and develop visuals that build trust and guide visitors toward becoming customers.
Supporting Resources
- The Ultimate Guide to creating a Website that Converts
- What is website copy
- The Difference Between User Flow & User Journey
This workshop will help you look at your website through your customers’ eyes so you can make improvements that inspire action and drive growth.
This workshop can be held in person or via video call. See a video of this virtual workshop.
Want to provide marketing support to your organization?
Workshop 3: Bring on the Traffic

A beautiful website doesn’t mean much if no one’s seeing it. This interactive session focuses on proven methods to drive more visitors to your site and turn that traffic into measurable business results.
You’ll Learn
Social Media. Which channels make the most sense for your business? How to create a sustainable content calendar, and tips for budgeting for social ads.
PPC (Pay-Per-Click) Advertising. How paid traffic works, what key metrics to track, and how to make the most of your ad spend.
SEO (Search Engine Optimization). The real tools and tactics that help you climb the search rankings without the need for a magic wand.
Email Marketing. Why your email list is one of your most valuable marketing tools and how to use it to build lasting customer relationships.
Supporting Resources
- A Numbers Game – How to Improve Your Business Online
- 2025 Marketing Calendar (with NOLA Specific dates)
- What are Golden Keywords in SEO
- What’s the Difference Between SEO & PPC
- How to Create a Social Media Content Calendar
By the end, you’ll have a clear plan for how to drive more qualified traffic to your site and the confidence to use each digital marketing channel effectively.
This workshop can be held in person or via video call. See a video of this virtual workshop.
Want to provide marketing support to your organization?
Ready to Shine Online?
Our workshops are ideal for small businesses, nonprofits, and local organizations
seeking to establish and manage their online presence effectively.
Join us for one or all three to strengthen your digital marketing foundation
and start reaching more customers online.
Contact us today to learn more about upcoming workshop dates and registration.
Our Services:
WEBSITE DESIGN

Websites That Glow
Your website is always “on” so you don’t have to be. We make sure that it reflects the right message.
You need a reliable website that makes your business shine, even when you’re off the clock. Whether you have an established business that’s ready for custom website design or a start-up that needed a website yesterday, we’ve got a digital solution for you!
SEO

Be Seen in the Search Results
Search Engine Optimization (otherwise known as SEO) ensures your website is in tip-top shape to make it to the top of the search results. To put it simply: SEO makes your website look great to search engines, so you can show off your business to potential customers.
Let’s get started so you can get to that number-one ranking!
BRAND DESIGN

Your Brand New Look
Branding is so much more than just a good logo (though we do make great logos). We’re here to design your full branding package – logo, style, attitude, and all. Having cohesive branding encourages customer trust and helps keep your business on the top of consumers’ minds.
First impressions count – make yours spectacular.
DIGITAL ADS

Big Results in No Time
Want to reach the right audience at the right time? Digital advertising is how you do it. From social media advertising to Google Ads we make sure your message gets through to customers old and new. From increasing reach to increasing sales digital ads are how you cut through the online noise.
Ready to reach your new favorite customers?
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Seo
SOCIAL MEDIA
Perfect Your Digital Presence
All businesses can reach their customers through social media. But these days showing up isn’t as easy as posting a photo. We take a big-picture approach to your online presence, helping you boost your numbers and engage with your clients at the same time.
Want to get social?